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The Four Facebook Social Marketing Commandments

Dan Faschingbauer

 

None of these Facebook commandments are "gospel" (no pun intended), but they are required mastery if you want to explode your social media marketing traffic using Face-book as a gateway to a booming online business.
 
FB Commandment #1: Thou Shall Have A Powerful Profile 
 
Facebook profiles are not judged by the words that are said, but by what it does for the reader. 
 
Does it MOVE them emotionally? Do they feel CONNECTED to you in some way? Do they share a COMMON goal with you? Are they in the same PROFESSION as you? Does it make them CURIOUS? Does it make them ASK questions? Does it PISS them off, or does it make them SMILE?
 
And more importantly... do they believe they can get value out of their association with you and in what way can you make a difference in their lives?
 
If you answered "no" to 5 or more of those questions, chances are your profile needs a serious upgrade to make it worth your time. 
 
FB Commandment #2: Thou Shall Have Videos And Photos 
 
Why? Because people can't get enough of them. It's true that people probably look at themselves more than anyone else they know, but the 2nd most viewed person are they're friends and family.
 
To get a little more exposure, tag your friends in the photos (rather they are there or not) to let them know you're thinking about them.
 
Don't be shy and upload a few photo's of yourself at the very least. In the digital age it's unacceptable NOT to have at least 2 or 3 pictures of yourself up because cheap digital cameras are to easy to come by. 
 
FB Commandment #3: Thou Shall Join Facebook Groups
 
Because the more groups you join, the more exposure and connections you create with people in your target market. This gives you authority and makes you accessible. Start your own group and be a leader to increase your reach. 
 
This creates serious leverage because people in your group generally trust you and respect your opinions and therefore are likely to extend your reach to their friends.
 
Finally...
 
FB Commandment #4: Thou Shall Take Advantage Of Facebook Wall
 
The easiest way to build your brand is to consistently post new videos, tips, advice, articles etc. to keep your image in the public eye. 
 
Respond to other peoples wall and give a meaningful response to their messages. This makes them feel appreciated and will generally respond back which shows up on their wall (generating interest in your profile).
 
I hope this guide has been of good value to you and your online business. Facebook is by far the best gifts to mankind since the dawn of the computer and Google.
 
Follow these 4 commandments and I'm confident you will get the traffic you want, build the relationships you're looking for, and make the money you need to pay your bills.
 
http://www.social-media-eruption.com/
 
Dan Faschingbauer

Article by:Dan Faschingbauer
Article posted: 2012-02-25 15:52:47

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